Home page Concept for the Ducati site, this layout would be the same across all the different brands.
Fraser Site Map
Digital Strategy, UI/UX design
Fraser Motorcycle was looking to refresh their digital identity with a whole new website. Creating a dynamic and responsive digital experience to better engage with the motorcycle community.
A content plan grounded in understanding the audience and their journeys across the site helped created a more engaging, informative, friendly experience.
Implementation of a new Content Management System has allowed for a flexible, easy to manage solution.
Digital Agency: Little Sydney
Creative and Digital Design: Baptiste C David